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Ready to reach thousands of folk, roots, and Americana music fans with your project, event, or product? Through digital ads and radio underwriting spots, we can deliver your message to a passionate, music-loving audience with a tailored campaign to match your budget and meet your goals

Get more info below, and contact us at Underwriting@folkalley.com for ways our services can have the maximum impact for you.


Digital & Streaming Audience Insights

Newsletter/Email Subscribers: 29,400
Website Users: 25,000 active monthly users
Mobile App Users: 31,600 active monthly users
Streaming Audience: 73,700 monthly listeners
Monthly Stream Starts: 294,800
Syndicated Radio Show distributed by PRX Exchange: Airs on 70 public radio stations across the U.S. each week

A La Carte Underwriting Opportunities & Rates

Weekly Newsletter Banner Ad:  $300 per insertion
Website & Mobile Banner Ad:  $500 per month
Streaming Pre-Roll Message:  $1000 per month
2-Hour Weekly Syndicated Radio Show Underwriting Announcement:  $1,000 per episode

Monthly Underwriting Packages
Maximize your reach by combining multiple platforms for a greater impact.

Digital Visibility Package: 4 Newsletter Banners + Website/Mobile Banner — $1,350 per month
Streaming & Digital Bundle: Pre-Roll + Website/Mobile Banner + 4 Newsletter Banners — $1800 per month
Comprehensive Folk Alley Sponsorship: Pre-Roll + 4 Newsletter Banner + Website Banners + 4 Syndicated Radio Show Announcement — $3600 per month

Custom Sponsorship Opportunities

Looking for a tailored underwriting package? We can design a campaign that fits your marketing goals and budget. Contact us to discuss customized solutions.

For more information, availability, and custom pricing, contact: Underwriting@folkalley.com or 877-765-FOLK (3655)


Website Ad Sizes
970 x 90 leaderboard (the horizontal ad at the top of the page)
728 × 90 leaderboard (the horizontal ad at the top of the page)
300 × 250 rectangle (rectangle ad in the right column) / run of the site
320 × 50 mobile leaderboard (leaderboard on mobile site)

Mobile App Ad Sizes (all sizes required)
640 x 100 banner for Phone
1536 x 100 banner for Tablet Portrait
2048 x 100 banner for Tablet Landscape

Weekly Newsletter
300 × 250 rectangle

Digital ads should be delivered in the following format:

JPG or PNG
No flash
No animated GIFs
Please include URL for clickthrough

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